01 — Selected Work

News +
Video

Stories

Video

Hair Stylist Gives Pandemic Zoom Haircut Tutorial

No studio? No problem! I interviewed, edited, and produced this haircut tutorial that was a hit for FOX's TV station group.

What's Your Favorite Disneyland Treat?

I reworked low-performing interview content into a fun, lively video that went viral across multiple Disney social channels.

America's Funniest Home Videos: How to Survive Thanksgiving Dinner

A fun experiment in translating archival linear content into a fresh, digital-first entree.

COVID By the Numbers

Part of a weekly series that delivered key COVID data in a sleek, easily-accessible format.

Epic 'Alien' and 'Predator' Cosplay at San Diego Comic-Con

I interviewed, edited, and survived this fun field encounter with a predator and a xenomorph.

Doomsday Clock still set at three minutes to midnight

One of my favorite examples in crafting a compelling narrative with stock footage and archival content.

Who Do People Thank After Winning an Oscar?

A fresh, fast-paced video that brought new energy and attention to the Oscars.

Amazing Performance: Mahershala Ali in "Moonlight"

My favorite from a larger series that built a genuine, emotional connection between digital audiences and the Oscars while heightening awareness of our sponsor partner, Lexus.

Get in
touch

Have a project in mind? Reach out directly — I'd love to hear from you.

Justin.Sedgwick@gmail.com

02 — Selected Work

Entertainment +
Celebrity

Netflix Synopses

Netflix Synopses Examples

Interviews

Lists + Explainers

Promotional

Book

We Put the Spring in Springfield: Chronicling the Golden Era of 'The Simpsons'

Newsletters

Game Show Questions

Music-focused trivia questions for AXS TV's 'Parking Lot Payday'

UX Copy for Sundance Film Festival

Get in
touch

Have a project in mind? Reach out directly — I'd love to hear from you.

Justin.Sedgwick@gmail.com

Entertainment + Celebrity

Netflix
Synopses

At Netflix, I wrote synopses that were variants to the standard descriptions viewers see when browsing particular titles. These variants incorporated more energy, humor, and creativity compared to the baseline synopses, all with the intent of generating higher engagement for respective films, shows, and specials. Here are some of my favorites:

Dr. Seuss' The Lorax

Catchy songs! Colorful views! This Dr. Seuss fable is far from a snooze! There's humor, heart, and a hero in its trees. Join the fun, if you so please!

Shrek

Like an onion, "Shrek" has layers. Layers of clever humor, enduring characters and punchy dialogue, with a rosy ode about loving oneself at the core.

School of Rock

Enter the School of Rock. You'll need guitar picks and drum sticks. AC/DC and Jimi Hendrix are your homework. To get an A, just do one thing: rock hard!

Catch Me If You Can

Merry Christmas passengers. Please strap on a pilot uniform, stow all forged checks and keep aisles clear of FBI agents on your tail. Let's fly away!

30 Rock

In a world plagued by vain executives and bumbling coworkers, an overworked comedy writer fights for love, sanity and the right to eat night cheese.

Get in
touch

Have a project in mind? Reach out directly — I'd love to hear from you.

Justin.Sedgwick@gmail.com

03 — Selected Work

Branded +
Custom Content

Each piece succeeded in building an authentic bridge between the brand and its intended digital audience without compromising editorial integrity. More samples available upon request.

Digiday

Digital Media Pocket Roadmap

View project

Client

Oracle + Netsuite

Role

Research, Interviewing, Writing, Creative Direction

Overview

I interviewed a range of media experts, gathered their predictions about the future of the industry, and displayed them in this unique road map design. The project established Oracle + Netsuite as thought leaders within the industry while giving audiences new content that deviated from overused prediction formats.

Bloomberg

Daily Finance Social Videos

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Client

CME Group

Role

Writing, Producing, Video Editing/Producing, Editorial Direction

Overview

I incorporated insights from CME's group of finance experts into engaging video content for Bloomberg's digital outlets. The videos positioned the CME Group as trusted experts while enriching Bloomberg's audience with visually-appealing insights on complex financial topics.

More samples available upon request.

ABC

Amazing Performance

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Client

Lexus

Role

Concept, Writing, Producing, Series Development

Overview

I built an authentic bridge between the luxury of Lexus and the dynamic online audience of ABC through the prestige of the Oscars. The high-quality, high-performing videos enabled Lexus to reach a previously untapped digital audience through genuine, emotionally-compelling content.

More samples available upon request.

Archer Education

Ghostwriting

Client

Various colleges and universities

Role

Research, Interviewing, Ghostwriting

Overview

I interviewed professors, garnered their insights, and ghostwrote articles published in outlets like MarketWatch, Entrepreneur, and Harvard Business Review. The ghostwritten pieces provided the academics with new media attention while making their complex insights accessible to each publication's diverse audience.

Samples available upon request.